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Posted: |
Jan 12, 2017 - 5:01 PM
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By: |
PFK
(Member)
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I have no strong opinion on Stylotone. I don't like vinyls but I can live with the extra 50 pounds I've spent on them so far... But until they have 5+ releases a year I don't worry.
But once again I fail to understand why so much people take the extreme view of supporting 100% the label decisions. To say "stop complaining: if don't like it don't buy it" doesn't help either. This has happened on most threads I have been reading recently and I still don't understand why. What's the point of discussion then?
What discussion? How much give and take do you see here as opposed to the same children coming back again and again and again to make snarky remarks, stomp their feet and hold their breath until they get the score they want, the way that they want it. To give a sense of how insane they are the original TWISTED NERVE thread got 50,000 hits! This is what ROGUE ONE got. The people on that Stylotone thread that bought the package, praised it and left, and there were quite a few. The rest of those 50,000 hits is the same kids who came to bully this thread. When literally an opposing label LALALAND, that they use as an example to praise (for now), comes here to tell them to grow up they tell him off. I do not need to do the research to find these same spoiled fellows do not spend a tenth of the time praising what they like that they do here whining. That is because children, when they get their toys soon get bored and move on.
On the other hand...
I mentioned this in the other thread. I am an adult. If I wanted Stylotone to die on the vine I not only would refrain from criticism but would not say a peep and watch the release thread slowly disappear and hope the least amount of people would see it. There is now going to be another batch of Stylotone releases in the next few months and I cannot help think this bizarre "band of brothers" had something to do with that. They brought the same amount of attention to it that ROGUE ONE got. Which is why I could not help but ask if at least one is on the Stylotone payroll. But that is unlikely, they naively know not what they do. I too would like the prices to drop in this next batch but looking at the economy and the state of this boutique soundtrack market I highly doubt it. At least I know the composers will be well treated because it is their estates Stylotone are working for.
https://store.stylotone.com/
Didn't it ever occur to you that the HUGE amount of NEGATIVE comments concerning TWISTED NERVE (and the Cordell package) have HURT sales? NO label wants such a NEGATIVE uproar!
By the way, after maybe 9 months on the market both the Herrmann and Cordell packages are STILL in print!
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Posted: |
Jan 12, 2017 - 11:48 PM
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By: |
Essankay
(Member)
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Or perhaps he's suggesting that surfeiting the Twisted Nerve release with vinyl, authenticity certificates, and other geegaws hasn't resulted in a stampede of customers in spite of assertions that this is the way to soundtrack sales success in the new world.
Did anybody actually assert that? Because I never read it.
"The truth is all the labels are now looking for different ways of packaging to keep the market going because normal releases are bringing less and less buyers. I predict in 5 years this release won't appear outrageous at all."
"I see the writing on the wall over the last ten years. The opportunities to sell these soundtracks in solid showcases have become narrower and narrower. So my encouragement to all labels is to sell these scores in whatever fashion that keeps your doors open."
Nonetheless, sell-outs aren't necessarily the point, are they? I mean, you don't have to have a degree in economics to know that if you sell half as many copies but at three times the price, you still wind up ahead, right?
Sell-outs are the ultimate demonstration of success for these limited-edition soundtrack releases, so how is that not the point? Short of a sell-out, unless the label reveals sales statistics we have no idea whether a release might be profitable or not. For that matter, even if the label says that something has sold out we still don't know if it was profitable since we have no idea how many units were actually manufactured and sold. Certainly FSM did not always produce the full number of units their licenses allowed and would repress only if demand seemed likely to continue. A 3000-limit release might result in only 1500 copies pressed and sold, but if the label stops making them it's "sold out". I think Intrada may follow this model as well.
So, while saying that selling half as many at three times the price still puts one ahead may sound clever and may even be true (or not, depending on the cost per unit), the fact of the matter is nobody but the label really knows where profitability lies. And I didn't even need a degree in economics to figure that out. 
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Didn't it ever occur to you that the HUGE amount of NEGATIVE comments concerning TWISTED NERVE (and the Cordell package) have HURT sales? NO label wants such a NEGATIVE uproar!
By the way, after maybe 9 months on the market both the Herrmann and Cordell packages are STILL in print!
Nobody seems to have noticed how few copies of the KHARTOUM set have been sold at the Stylotone site throughout the last months since it has been released. You can still order more than 120 units there – so not even 50 copies of the set have been sold there during 8 or 9 months. To notice this you only had to take a glance there now and then during the last months if some copies had been moved or not. This can hardly be called a successful venture. On the other hand, it is quite obvious that there won`t be a really large buying public for something like this as the regular KHARTOUM CD album from FSM is also still easily available. And neither the KHARTOUM film nor score are particular cult or genre favourites among soundtrack collectors nowadays. So the question is: Where should all those people suddenly come from who will buy such an expensive edition if every other soundtrack label complains how many customers they have lost during the last few years?
Certainly their two TWISTED NERVE editions have fared better, but neither yelllow nor black set have sold out and you can still buy more than 50 units of each of these sets on the Stylotone site. I would hardly call this a huge success after so many months.
It seems that only their first release with the TWISTED NERVE EP last spring has been a commercial success and sold out, but with these deluxe editions things might have been different.
Certainly this is also connected with the fact that the full MARNIE edition has been delayed for such a long time now. Probably Stylotone are re-considering their whole concept at the moment and maybe they will issue either only a LP or only a CD of MARNIE at some time in the future. Either way, I hope that they will still release the complete score at all and won´t decide otherwise.
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And one doesn't need a diploma in human behavioral sciences to know that if people are obliged to pay $70 to get a CD that would normally be expected to cost $20, the label will likely end up with half the sales and three times as many people with CDR copies.
Luckily, no one ever makes copies of $20 cds.
NK
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