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http://www.cornpops.com This comes close to the video of David Hasselhoff flying through the air with dachshunds. What kind of image are they trying to build here? Did some at Kelloggs just say "Do whatever the hell you want. I don't care. We're dumping Corn Pops anyway so just spend the money before the fiscal year is out."
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It sounds like only Oldsmith went to the site. You truly must see this. It's bound to be fabled, a thing of legend. Future generations will ask if you saw it.
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I checked it out too, and made my way through one of the scenarios. Pretty wacked-out stuff. Reminded me of the kind of spastic, unpredictable weirdness you see on Japanese TV. I like it.
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Wow those clowns are scary ! Reminded me a bit of the "Cloverfield" sites that sprang up as part of that film's viral ad campaign. Great stuff !
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In the 50's, sugar cereals were exactly that. There were Kellogg's Sugar Corn Pops, Kellogg's Sugar Smacks, and Kellogg's Sugar Frosted Flakes. All of which I devoured, regularly. Post was Kellogg's major competitor, and they had a cereal they called Sugar Rice Krinkles. The advertised it with an animated oriental stereotype, as I recall, with hornrimmed glasses, a pigtail, and buck teeth, who used to call out, "Sugah Lice Klinkus!" True. Have times really changed? Or, is all this just hidden somewhere? Like Disney's pickaninny centaurette in FANTASIA, companies try to hide these things, and pretend they never happened.
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